Dec 272015
 

Everywhere you go online you hear that you must focus on a niche for your business. If you are new to Internet Marketing, this is advice you will want to pay close attention to.

Every day thousands of people come online for the first time in search of wealth. Many jump right into the markets that are already completely saturated and then wonder why they are not making money.

Given unlimited time, money and patience, they might succeed. For those that do not have unlimited supplies of these precious resources, aiming for a targeted niche market can be a much smarter way to start your online business.

So just what is a niche?

If you want the long answer, you can buy any one of the thousands of ebooks being sold online about niche markets. You can go to a dictionary and see what definition of niche it gives. But the short answer is niche simply means distinct or individual.

Everyone and their mother wants to start a business focusing on Internet Marketing. This is how the big guns are making all their money, so it must be the way to go. That is the problem. The market is totally saturated with people who have years of experience in this area. A new person trying to compete in such a broad market does not have much chance of success.

On About.com, Susan Ward defines Internet Marketing as “the strategies that are used to market a product or service online, marketing strategies that include search engine optimization and search engine submission, copywriting that encourages site visitors to take action, web site design strategies, online promotions, reciprocal linking, and email marketing”.

A new person coming online to start a business has little chance of knowing enough about all the above areas to be able to compete in this market.

So how is a new Internet Marketer to have any chance at success?

Thing Smaller – Think Niche!

From the above definition you can gather the following niches:

Marketing
Search Engine Optimization
Copywriting
Web Site Design
Promotion
Linking
Email Marketing

Even if you are lucky and are extremely experienced already in one of the above niches, you will still have a lot of competition in such broad niches. This may be what you decide to do in the end, but at least be willing to explore niches within the broader areas. You may find a niche you are much better suited to.

When it comes to finding a niche market, a good resource available online is Wordtracker. Wordtracker brings several tools together in one place for those trying to find a good niche to go into.

Wordtracker is a breeze to use. If you want to narrow Internet Marketing down to targeted niche markets, just type “Internet Marketing” into Wordtracker and look at all the ideas that pop up. Each of these can become keywords that you decide you want to focus your business on. Or you can pop in and analyze those keywords and keep fine tuning your niche.

With Wordtracker you will end up with a list of niche keywords that you can focus your Internet business on. Having a smaller niche will give you a much better shot at being successful than trying to build a site around a broad topic like Internet Marketing.

Remember, success in any business comes from supplying a product that the public has a demand for and that the market has room for. Find the right niche and you are on the right path.

Nov 152015
 

Article Marketing And You, What You May Not Know!

Many people say that the pen is mightier than the sword, and as any successful article marketer can attest, the keyboard is stronger than them both. If you want to learn about different tips and tactics you can use in your article marketing campaign, here is some information you must read.

When writing articles with article marketing in mind, do not under any circumstances attempt to sell yourself through your articles. Providing your readers with articles full of useful information will act as an automatic selling point, rather than using shameless self promotion every chance you get.

Focus on formatting your articles so readers can digest them more easily. Break up big blocks of text into smaller bite-size paragraphs. Use lists or bullet points if possible, and add subtitles in bold to describe each paragraph. Readers want to be able to skim information quickly, and if that is difficult, they will just move on.

When publishing articles on multiple directories as an Internet Marketer, there are two solid rules you should live by. One, never publish the same article twice. Always be sure to change things up and to give a new, fresh angle on the topic. Two, save your links for your author bio so your article doesn’t read as spam.

Find a way to get and stay creative. Creativity makes your articles come alive. Many people within your competition, possess the same knowledge and aim to teach it through article writing. Creative ways to share what you know, stand out, regardless of how many others have written about the same topic.

Keep a notepad with you and write down fun facts on your topics when they hit you. How many times have you had a great idea for an article topic, only to forget it when you sit down to write? People want unique content, and when you are out and about, you might see or hear things that give you new angles to take on your topic.

Make sure that every article you provide is full of useful, interesting information. Remember that search engine bots may read for keywords, but people read for interest and entertainment or because they are trying to find something out! Your articles should have fresh, timely information about subjects people are interested in.

Improve your site’s search ranking by including more internal links. When you add new content to the page, link back to previous content. For instance, if you have a blog about recipes and are posting an Italian pasta dish, link back to a previous recipe you wrote about lasagna. When you do this, you automatically boost internal traffic within your site, which can raise your ranking.

To be a successful article marketer, you have to be willing to do more than the other marketer. You might not even know another article marketer, but you have to assume that there’s someone out there working as you’re reading this. This means you have a lot of catching up to do, so get busy with your campaign.

After reading this information, you can now see that the tips dealing with article marketing are similar to tips relating to other types of marketing. The biggest difference is that these tips focus more intently on quality and distribution. Master these methods and watch your business expand by leaps and bounds.

The owner of this website is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn
advertising fees by advertising and linking to Amazon properties including, but not limited to, amazon.com, endless.com, myhabit.com, smallparts.com, or amazonwireless.com.
Home Privacy Policy Terms Of Use Anti Spam Policy Contact Us Affiliate Disclosure Amazon Affiliate Disclaimer DMCA Earnings Disclaimer